Hello, I'm Kayee.
Marketing & Brand Strategist

I'm a creative and results-driven marketing professional with a passion for building brands and bringing ideas to life. With expertise in event management, digital campaigns, and strategic brand development, I help organisations connect with their audiences and achieve measurable results.

Contact Me
Profile Picture

Who am I?

With an International Master of Business Administration in Marketing (Distinction) and experience spanning finance, recruitment, and digital branding, I have learnt how to adapt quickly and think strategically in fast-moving industries. I enjoy combining creativity with data-driven insights to design campaigns that not only capture attention but also build trust and lasting relationships.

At the heart of my work is a belief that marketing is about more than visibility. It is about storytelling, connection, and impact. Whether launching a new brand, hosting large-scale events, or crafting content that resonates online, I am motivated by the challenge of creating marketing that leaves a strong and lasting impression.

View My Work

Education

2021
University of South Australia
International Master of Business Administration (MBA), Marketing (Distinction) - GPA: 6.00/7.00
2018
University of South Australia
Bachelor of Business Management (BBM)
July 2024 - September 2025
Senior Marketing Specialist & Marketing Manager
Hai Money & Blue Whale Money
November 2023 - June 2024
Marketing Specialist
Hai Money
March 2022 - October 2023
Marketing Coordinator
TaylorCare Group (Acquired by Healthii People)
May 2019 - December 2020
Brand & Marketing Associate
AIA Group

Experience

Leading marketing strategy, brand development, and campaign execution across finance, recruitment, and digital branding industries.

LinkedIn Request My Resume

Skills & Portfolio

HubSpot Mailchimp Canva Google Workspace Meta Business Suite Cloudflare LinkedIn Ads Brevo
Google Analytics Google Ads WordPress Semrush Milanote CapCut Notion

Hai Money Official Launch Event

Orchestrated the official launch of a boutique sub-aggregator aboard a luxury superyacht, bringing together 60+ industry professionals including brokers, lenders, and industry association representatives. The event secured media coverage in three major publications and successfully positioned Hai Money as a broker-focused community committed to supporting diverse brokers.

View Project
Hai Money Official Launch Event
Community Networking Event: Riders in Finance

Community Networking Event: Riders in Finance

Created an annual industry event bringing together around 100 finance professionals for a morning ride through Ku-ring-gai Chase National Park. Featured a keynote on staff mental health from a special guest (CEO of Yamaha Motor Australia, attending personally), secured MPA media coverage, and demonstrated how reimagining traditional networking creates stronger professional bonds.

View Project

PR Content Leadership

Secured nine published articles across Australia's premier financial services publications (MPA, The Adviser, and Australian Broker), transforming a brand-new sub-aggregator with zero media presence into a recognised industry name. Every article was published exactly as submitted with zero corrections, building relationships that turned editors into advocates.

View Project
PR Content Leadership
Hai Money Melbourne Roadshow

Hai Money Melbourne Roadshow

Led Victorian market expansion with a waterfront roadshow themed 'Bridging Markets, Building Futures' that brought together 80+ financial professionals. Featured live demos of AI-powered tools, secured MPA media coverage, and successfully changed perception from 'Sydney company trying to expand' to 'credible local player genuinely invested in Melbourne.'

View Project

Leadership Podcast Series

Managed marketing for 'Grit & Grace Leadership Talk with Kate Taylor' podcast series featuring conversations about leading with resilience and compassion. Turned thought-provoking leadership discussions into a lead-generation engine, building a loyal listener base that converted into paying recruitment clients and qualified job candidates through strategic content repurposing and multi-channel promotion.

View Project
Leadership Podcast Series
SWCP Community

SWCP Community

Managed a thriving 11,000+ member Facebook community for social workers, counsellors, and psychologists across Australia. Coordinated regular networking events including the popular SWCP Meet & Mingle series, creating valuable professional connections and fostering an engaged online community.

View Project

Testimonials

I had the pleasure of working alongside Kayee, and even though we were on different teams, her impact was clear and widely felt.

Kayee brings extensive attention, an impressive blend of strategic thinking, creativity and professionalism to everything she does. She is highly proactive and has a natural leadership presence, inspiring confidence in driving projects forward with clarity and purpose.

I have no doubt that Kayee will continue to excel and deliver exceptional value in any role she takes.

Eugenie Chua

Eugenie Chua

Business Development Manager at Hai Money

Kayee is a bright, intelligent, and driven marketing professional with a natural talent for turning ideas into impact.

What stood out most was her creativity and her ability to translate marketing strategies into real, measurable results—especially in generating high-quality leads for the company.

She'll no doubt be missed, but any team would be incredibly lucky to have her.

Angelica Indradjaja

Angelica Indradjaja

Business Development Manager at Hai Money

I was able to meet Kayee during the Practera project delivered in conjunction with UniSA for the client TEDx Melbourne. She presented wonderful leadership skills as well as great energy that influenced positively her team to succeed.

Kayee is punctual, very organised and presents herself as a very strong woman that certainly will achieve great goals in the future.

I totally recommend her for any role—her fantastic communication skills are certainly required in any position.

Sebastian Pabon

Sebastian Pabon

Mentor/Supervisor for TEDxMelbourne Project

Contact

Email

hello@kayeeleung.com

Location

Sydney, NSW, Australia