Projects
Hai Money Melbourne Roadshow
Led Hai Money's Victorian market expansion with a waterfront roadshow themed 'Bridging Markets, Building Futures' that brought together 80+ financial professionals and secured MPA media coverage.
Community Networking Event: Riders in Finance
I created an annual industry event that brought 100 finance professionals together through their shared passion for riding, fostering genuine connections and opening up conversations about mental health and wellbeing in a high-pressure industry.
PR Content Leadership
Secured 9 published articles across Australia's top financial publications in 12 months, putting a new sub-aggregator on the industry map through strategic media relations.
Hai Money Official Launch Event
I orchestrated the official launch of a boutique sub-aggregator aboard a superyacht, bringing together 60+ industry professionals and securing media coverage in three major publications.
Paid Media Side Projects
When I have extra time outside my main work, I love helping small businesses and professionals with their paid advertising. It's become a bit of a passion project for me, working with different clients to make their ad budgets actually work for them.
Leadership Podcast Series
Managed marketing for 'Grit & Grace Leadership Talk with Kate Taylor' podcast series, turning engaging conversations about leadership with resilience and compassion into a lead-generation engine. Listen here: https://rss.com/podcasts/taylorcaregroup/
SWCP Community
Managed 11,000+ mental health professionals in Australia's most active social work community and turned it into TaylorCare's talent pipeline through strategic online engagement and popular Meet & Mingle events.